Everyone is blogging on the internet as there are many free hosting sites where you can start with your blog posts. But just penning down your thoughts or opinions is not enough. It has to be attractive enough to pull the audience towards your post and force them to read more. There are many mistakes that bloggers often commit and we have come up with the top nine blogging mistakes that can kill your business.
1) Long, confusing and non-attractive headline
Are you using keywords that are not yielding any traffic towards your page? Are your keywords relevant to the topic and also are they helping you to rank your page? Whenever you search for a topic, your headline gets featured in the search engine result list. Your headline is used for updating your status with your new post. Your headline is seen by the feed readers who might ignore if it is not attractive enough to click.
Solution
It is important that your headline will compel the readers to click on your link to know more of what you have say. Some good headlines are
- Top 10 SEO Tips for 2016
- 9 Dangerous Blogging Mistakes that are killing your business.
- Six ways of being a self-career coach
You need to pay attention to your headlines and give it a unique twist that will attract the users towards your link.
2) Never Linking your previous posts
You might be good at updating your blogs with content but are you paying attention to your previous blogs and including them as links in your latest blogs?
Solution
We often forget about what we had written in the past and tend to look more on the recent posts that we are writing. If your old posts are relevant to your new ones, it is a good habit to incorporate the links so that the readers can go back to your previous posts to see what you had to say then. It will help the readers to stay longer on your web page helping you to maintain traffic on your site.
3) Blogging is a community that stays in touch – Do you?
Are you a part of a community that helps each other to grow. If not then it is high time that you start looking, commenting and linking other’s work.
Solution
Bloggers are a well-knit community who watch each other’s back by giving honest and valuable opinions. Are you just writing your post and not linking it with other bloggers who can pour in their ideas and hence you can share their traffic with yours. You get a conversation started on the topic and you get to give credit to the person through whom you got the idea.
Here’s a great community on Facebook for Bloggers(where you can get your queries resolved and connect with fellow bloggers): Hell Bound Bloggers
4) Are you forgetting to mention the page title and description – SEO related
You cannot have a higher rank for your page if you have missed out on page description and title. What you need to do?
Solution
You need to mention this detail as it will help the web crawlers to know what you page is all about and help you to rank your page higher in their search results. You need to ensure that your page title and description is social friendly so that they don’t create any junk value on sharing on their website.
5) Is your URL Readable?
The worst of the lot as this is the starting for anyone who clicks on your link. You link should not look like a junk, see below:
- http://www.target.com/gp/detail.html/602-9912342-3046240?_encoding=UTF8&frombrowse=1&asin=B000FN0KWA
- http://maps.google.com/maps?f=q&hl=en&q=98115&ie=UTF8&z=12&om=1&iwloc=A
Solution
For winning the battle of SEO you need to ensure that your URL falls under the below mentioned categories:
- Long form and tracking digits
- Short Form
- Current Date and long form.
6) Are you a serial copy person?
Writing blogs is not an easy job especially if you have been doing this for years. Maintaining the site with relevant content is difficult as there comes a time when you run out of ideas and there is nothing more you can add from your mind. That is when you commit your first sin of copying. This will only lead to your downfall as your articles are plagiarized. It will ruin your reputation as blogger slowly eating away your traffic also.
Solution
Keep researching on the trends and transform them into your views and ideas. Internet is a sea of ideas and content that can help you to remain original and copy free.
Bonus
Free tool to generate blog topics 😉
7) Extremely low frequency of blog posts
How can you ensure that your traffic is maintained every single day of the year if you are publishing lets say 1 blog post in 20-30 days.
Solution
It is only possible when the readers are able to see new content or update on your website on a regular basis. If you are posting your blogs just once a month then there is a high probability that you would no longer be popular in your circle. You need to be consistent and excellent with the posts that you publish.
8) Having no presence on Social Media
It is a digital environment that we are breathing in. Every move or status or sneeze is now on social media so why should you refrain yourself by mentioning about your blog posts.
Solution
You need to work out a strategy using the social media to ensure that you are an active user and your posts are regularly updated through your personal profile. On Facebook you can also create a page for your blog from where you can share updates, blog links, images and anything related to your topic.
9) Picking up topic that is dead
Are you picking up the right topic for your blog? Are you topics dead in this internet world?
Solution
You just don’t get an idea and you begin writing about it. You have to analyse whether the topic will create a stir and get people talking about your post. Your wordings should have an impact and interest for your readers to read.
Nobody wants to go through paragraphs of boring content. Reading is a recreational educational activity where the readers are looking for learning as well as entertainment value. Are you providing them the right value for their time that they spend on your website?
Final Words on Blogging mistakes and Blunders to avoid
Blogging if done the right way can lead to huge revenue generating engines. You need to evolve yourself as a writer and bring your ideas in front of your audience in an effective as well as interesting manner. You just can’t write and post where the words are dead with no life in them.
The above points are the most common blogging mistakes that a blogger commits while maintaining their blogs which leads to dead links. You have to ensure that you write a blog posts that rejuvenates your readers and compels them to share it further within their connections.
Tags: Blogging Mistakes
Nice post for the bloggers.
I have been blogging since 2010 and I would say that it is an art of making money online.
Dedication is more important and the bloggers should show a keen interest in learning the new stuff to take their blog to next level.
Maintaining consistency, crafting unique posts, communicating with influential bloggers and doing smart SEO are the key things of blogging.
Thanks for including my content here 🙂
Thanks Nirmala for stopping by and leaving your valuable comment. Totally agree with you. One needs to be consistent in blogging and need to learn the required skills in order to succeed in this industry. Which is anyways the case in any industry.